How Do You Make Subway Tiles Look Expensive?

Bright shower with light blue subway tiles arranged in a herringbone pattern, brass fixtures, and a built-in niche, creating a fresh and luxurious atmosphere.

Subway tiles have earned their place as a timeless design staple, known for their clean lines, versatility, and understated charm. But if you're aiming for a look that feels more thoughtful than routine, there are creative ways to make these classics feel more distinctive. With the right materials, layouts, and finishing touches, even the most familiar subway tile can feel luxurious.

In this guide, we’ll explore how to take your subway tile design from simple to standout. Whether you're planning a full renovation or refreshing a single wall, these design strategies will help you craft a space that feels polished, intentional, and undeniably high-end.

 

Assorted material samples including wood, terrazzo, and various tiles, showcasing a variety of textures and colors for design inspiration.

 

Exploring Materials and Finishes

Subway tiles may be known for their classic white rectangles, but their potential goes far beyond the basics. With the right choices, they can become a standout feature in any space. From bold colors to rich textures and metallic details, even the most traditional tile can take on a fresh, elevated look.


Which Tile Material Works Best

The material you choose for your subway tiles affects not only the look but also the feel and functionality of your space. From classic ceramic to sleek glass or sturdy porcelain, each option offers distinct visual qualities and practical benefits. Ceramic remains one of the most popular choices for its affordability and versatility, especially in backsplashes and bathroom walls. Porcelain, meanwhile, offers increased durability and moisture resistance, making it a smart choice for floors or busy areas.

If you’re after a more reflective or upscale finish, glass subway tiles bring clarity and shine that instantly brightens a room. They’re also easy to clean, though slightly more fragile than ceramic or porcelain. For a natural or rustic aesthetic, stone tiles like marble or travertine add organic texture and variation, though they require sealing and a bit more care. Whether you're going for sleek and modern or handcrafted and earthy, choosing the right material helps set the tone and performance of your design.

 

Choosing the Right Tile Color

Color plays a powerful role in setting the tone of a space, and subway tiles are no exception. While crisp white remains a timeless choice, venturing into richer hues can completely shift the feel of your design. Deep shades like emerald green, navy blue, and charcoal bring a sense of depth and drama, making them ideal for statement walls or modern kitchens. Softer tones, such as sage, blush, or pale blue, offer a more relaxed and inviting atmosphere without sacrificing style.

When choosing a color, think about how it will interact with your cabinetry, hardware, and lighting. Bold colors can provide striking contrast against light wood or neutral countertops, while muted tones often work best in minimalist or Scandinavian-inspired spaces. Layering tones from your overall palette helps achieve a cohesive and considered look. Whether you’re after impact or subtlety, color is one of the easiest ways to personalize your subway tile design.

Don't be afraid to step outside the usual all-white layout. Colored subway tiles give you room to experiment while still benefiting from the familiar shape and clean lines. Even just a single wall in a deeper tone can change the energy of a room, giving it warmth, focus, or an edge, depending on the hue.


Finding the Right Finish

The finish of your subway tiles is just as important as the color when it comes to setting the mood. Glossy finishes reflect light beautifully, making them a popular choice for smaller kitchens or bathrooms that could benefit from a bit more brightness. Their shine gives the space a clean, polished look and adds a slightly modern edge to traditional white tiles. They’re especially well-suited for walls where light play can enhance the effect.

On the other hand, matte finishes bring softness and depth. Their muted surface creates a more grounded and calming atmosphere, perfect for spa-like bathrooms or earthy, relaxed kitchens. Matte finishes also allow the richness of the tile’s color to shine without distraction, making them ideal for tones like sage green, clay, or charcoal. While they may need a bit more upkeep to stay spotless, the payoff in texture and warmth is well worth it.

Aside from gloss and matte, other finishes can bring added dimension and personality to your design. Satin finishes fall somewhere in between, offering a gentle sheen without the sharp reflection of gloss. Textured or handcrafted finishes, like crackle glaze or undulated surfaces, can add character and visual interest, making your tilework feel more artisanal or vintage-inspired. These options are great for feature walls, niches, or areas where a bit of subtle texture can go a long way.

 

Close-up of a person applying grout to white floor tiles, ensuring a clean and professional finish during tile installation.

 

Grout’s Role in Subway Tile Design

Grout does more than just hold subway tiles in place, it plays a big part in the overall look and feel of your design. The right grout color and technique can either make your tiles pop or blend in seamlessly, depending on the style you're after. Below, we explore how grout color and application choices can elevate your space and give your subway tile installation a crisp, finished appearance.


Choosing the Right Grout Color

Grout color doesn’t just fill the gaps—it plays a key role in how your subway tile design is perceived overall. A darker grout, such as charcoal or black, can outline each tile and turn a simple layout into a bold visual statement. This approach works especially well with larger or colorful tiles, as the added definition gives structure and depth to the surface. It’s also a practical option, since darker grout tends to mask everyday wear and discoloration more effectively.

If you prefer a more blended, streamlined look, choosing grout that closely matches your tile color can help the surface appear more unified. This method is especially popular with white subway tiles, where the goal is to soften the grid and maintain a clean, open feel. It also works well in smaller spaces like compact kitchens or bathrooms, where a continuous look can make the room feel more spacious. In both cases, grout color helps set the tone, whether you're aiming for bold contrast or seamless simplicity.


Applying Grout Like a Pro

A great tip for achieving a clean, polished result is to choose the right grout for your specific tile and setting. Sanded grout is best for wider joints and floors, while unsanded grout suits narrow joints and delicate materials like glass or ceramic. Matching the grout type to your surface prevents cracking and ensures the lines stay neat over time.

It’s also best to mix the grout carefully to the proper consistency; not too dry and not overly watery. A smooth, peanut butter-like texture makes it easier to spread and press into the joints. Rushing this part often leads to uneven coverage or gaps that compromise the look.

One of the most helpful tricks is to wipe off the excess grout promptly using a damp sponge. Work diagonally across the tiles to avoid pulling grout from the joints. Taking your time with cleanup gives you clean tile faces and crisp lines, which go a long way in making your tilework look professionally done. 

 

Serene bathroom with beige subway tiles, brass fixtures, and a lush green plant, creating a warm and inviting ambiance.

 

Layouts Beyond the Brick Pattern

The classic brick layout is beloved for its structure and simplicity, making it a go-to choice for subway tile installations. But if you’re looking to bring a bit more personality or modern flair to your space, there are plenty of layout options worth exploring. With the right pattern, you can turn a simple tile wall into a standout feature that elevates your entire design.


Exploring Unique Layouts

Changing up the layout is one of the easiest ways to make your subway tiles feel more custom and visually engaging. Below are a few creative patterns that go beyond the expected and work well in a variety of spaces and styles.


Herringbone for a Classic Charm

Herringbone offers a refined sense of movement that brings texture and depth to your walls. The pattern involves laying tiles in a V-shaped, staggered format that works beautifully with both traditional and contemporary interiors. In modern kitchens, white herringbone tiles paired with black countertops strike a crisp contrast. In bathrooms, a soft gray herringbone layout complements chrome fixtures for a look that feels both timeless and tailored.


Basketweave for a Textured Look

The basketweave layout adds an intricate, geometric effect to your tilework, giving the illusion of interwoven blocks. It’s especially effective with smaller tiles and works well in areas where you want to make a subtle but stylish impact. This pattern brings texture to flat surfaces and helps define the space with more visual complexity. It’s a smart choice for powder rooms, shower walls, or any space where you want a bit more design depth.


Chevron for a Playful Touch

Chevron creates a bold zig-zag design with pointed ends, giving your space a fun yet structured visual rhythm. It’s similar to herringbone but more angular, and works beautifully for accent walls or decorative backsplashes. This layout is great for adding movement without overwhelming the design. For example, chevron tiles in a laundry room or half-bath can instantly energize the space with pattern and polish.


Highlighting Special Features

Beyond layout, subway tiles can be used to draw attention to architectural features or create focal points within a room. Niches and statement walls are two powerful ways to bring character and style to your tile design.


The Niche

Tiling a recessed niche gives you an opportunity to play with color and pattern without changing the entire wall. Whether behind a stovetop or in a shower, a contrasting tile layout inside the niche can break up visual monotony and add charm. A bold color like emerald or navy in a herringbone or basketweave pattern adds depth and personal flair. Niches also offer a chance to use and mix subway tiles with mosaic or specialty tiles for a custom touch.


Statement Walls

Statement walls are perfect for creating visual contrast and defining areas within a larger room. Using a darker tile color or different finish, like glossy black subway tiles or a metallic accent, can instantly elevate a bathroom, kitchen, or entryway. These walls are especially effective behind vanities or in dining areas where you want the design to draw the eye. Just be sure to balance them with surrounding surfaces so the space still feels cohesive.

By going beyond standard layouts and using creative placement techniques, you can unlock the full design potential of subway tiles. These subtle shifts can help personalize your space while maintaining the timeless appeal that makes subway tiles so enduring.

 

 

Bright bathroom with white subway tiles, brass fixtures, and large mirrors, complemented by a lush green plant, creating a fresh and luxurious space.

 

The Finishing Touches

A subway tile installation doesn’t feel complete without the right finishing elements. From trim pieces to hardware, these details help define the edges and pull the entire look together. With a few smart choices, your space can go from practical to polished, all while reflecting your personal style.


Trim Pieces

Trim tiles do more than just finish the edge; they frame your design and create a sense of intention. Whether you’re after a classic or contemporary finish, choosing the right trim helps unify your layout and protect key surfaces as well.

 

Base and Chair Rail Tiles for a Tailored Finish

Base tiles provide a protective edge at the bottom of your tiled wall, especially in areas prone to moisture like bathrooms or kitchens. Beyond function, they also introduce structure to the design and ground the tile visually. Chair rail tiles, installed about a third of the way up the wall, bring architectural dimension and help define transitions between tile and paint. For instance, pairing crisp white subway tiles with a dark chair rail adds contrast and subtle sophistication.


Bullnose Tiles for Seamless Transitions

Bullnose tiles have a rounded edge that’s perfect for finishing corners or open ends. They’re ideal for places like shower edges or the top of a backsplash where a clean edge is important both visually and practically. The curved shape softens transitions and removes the harsh lines that squared-off tiles can create. With various color and finish options available, bullnose tiles can easily blend into or accent your overall tile scheme.


Schluter Strips for a Modern Touch

If you’re going for a minimalist or contemporary look, Schluter strips are a sleek alternative to traditional trim. These slim metal edges come in finishes like matte black, brushed gold, or stainless steel, offering both protection and design flexibility. They're great for creating crisp lines along outer corners or transitions to other materials. Schluter strips are especially useful when your tile doesn’t offer a matching bullnose.


Fixtures and Hardware

Hardware choices may seem minor, but they can make a major impact on the look and feel of your tiled space. When coordinated thoughtfully, they support the design and help tie together the tile with the rest of the room’s elements.

 

Coordinating Metallics for a Cohesive Look

Matching your hardware finishes to metal accents in your tiles is a great way to create visual continuity. For example, if your tiles feature copper or brushed nickel tones, echo those in your faucet, cabinet handles, or towel bars. This coordination doesn’t need to be exact, but a consistent tone across your fixtures creates balance. It’s a subtle design move that leaves your space feeling well thought out.


Statement Lighting

Lighting doesn’t just brighten a room; as seen in how it interacts with our Jaden 2.5x16 Glossy Ceramic Tile in Eggshell above, it can serve as a focal point when chosen intentionally. Hanging pendant lights above a kitchen backsplash or wall sconces beside a bathroom mirror can draw the eye and highlight your tilework. Also, consider scale; larger fixtures can add drama, while smaller ones can offer a gentle accent. Whether your style leans modern or vintage, lighting helps set the overall tone.


High-Quality Countertops

Your countertops are always in view, so pairing them well with your subway tiles is key to creating a cohesive space. Materials like quartz, granite, or butcher block offer both durability and aesthetic appeal, helping to ground your design. For instance, warm wood tones can soften the coolness of white tile, while sleek stone options can elevate a minimalist layout. Choosing a countertop that complements your tile brings everything into balance and rounds out the design.

 

Designer reviewing a collection of tile samples in various colors and textures, highlighting the diverse options for home interiors.

 

Planning and Professional Installation

Achieving a standout subway tile installation takes thoughtful planning and precise execution. From layout visualization to hiring the right installer, a few upfront decisions can make the entire process more efficient and rewarding. Below, we cover practical ways to get the results you’re after, whether you’re doing it yourself or bringing in a pro.


Mockups and Visualization

Before you start applying adhesive, it’s worth taking the time to map out your tile layout. Sketching mockups on paper helps you explore different pattern options, grout colors, and trim details, so you can see what works together. This early planning gives you a better sense of proportion and prevents unexpected results once installation begins.

For a more hands-on preview, try using Edward Martin’s AR Tool. It allows you to virtually place different subway tile colors, sizes, and finishes directly onto your walls using just your phone or device. This makes it easy to compare design options in real time, so you can confidently finalize your layout knowing how it will look in your actual space.


Professional Installation

While subway tiles are relatively approachable for DIYers, hiring a professional can make a world of difference, especially for complex layouts or larger projects. A skilled tiler brings the expertise to ensure your lines are even, grout joints are clean, and the finish feels polished from edge to edge. This kind of precision is especially important when working with small details or bold grout contrasts.

A pro is also equipped to handle intricate layouts like basketweave or herringbone that require precise cuts and spacing. If you're incorporating materials like glass, handmade tiles, or mosaics, their experience ensures each piece is installed properly and securely. You not only save time but also reduce the chance of errors that can lead to delays or rework.

Ultimately, hiring a tile professional gives you peace of mind. You’ll know the job is being handled with care and technical know-how, resulting in an installation that’s built to last. It’s a smart investment that allows you to enjoy both the process and the finished product with confidence.

 

Arched window with forest view, framed by green subway tile walls and a bench with pillows and a blanket.

 

Unexpected Places to Use Subway Tiles

Subway tiles have outgrown their kitchen roots, becoming a go-to design choice for a wide range of spaces throughout the home. Their timeless appeal, easy maintenance, and adaptability make them an excellent way to elevate areas that are often overlooked or in need of a refresh.


Home Offices

Subway tiles can bring both style and structure to a home office. A tiled accent wall behind your desk creates a visual anchor, especially when paired with a bold grout or unique layout like herringbone. It’s an easy way to add interest without overwhelming the space, and it pairs beautifully with wood, metal, and minimalist décor.

Gloss or matte finishes can help set the tone; glossy tiles bounce light and energize the room, while matte options feel calm and grounded. Subway tiles also help protect walls from scuffs and scratches, especially in work areas where furniture shifts frequently. It’s a simple upgrade that adds polish and character to your everyday workspace.


Laundry Rooms and Entryways

Subway tiles, such as our Olivia 4x16 Glossy Ceramic Tile in Sage above, are ideal for busy zones like laundry rooms and entryways, thanks to their durable and easy-to-clean surface. A backsplash behind the washer and dryer can catch splashes while adding a clean, finished look. For entryways, tile along the lower half of the wall protects against scuffs and dirt, while keeping things stylish and cohesive.

Consider warm neutrals or textured finishes to soften the practical feel of these spaces. You can even experiment with vertical layouts or dark grout for added depth. Whether your laundry room is compact or spacious, subway tiles help tie it into the rest of your home’s design with minimal effort.


Fireplaces

Updating your fireplace with subway tiles is a great way to modernize a living room or den. Whether you choose classic white or a bold charcoal, the clean lines of subway tile give a fresh edge to the surround. For more visual interest, try vertical stacks or chevron layouts, which can help draw the eye upward or add movement to the wall.

Porcelain subway tiles are a smart choice here due to their heat resistance and lasting durability. You can also use contrasting grout to make the pattern pop or keep it subtle for a sleek look. Just make sure to check the tile’s heat rating, or consult a pro, to ensure it’s suited for fireplace applications.

 

Bright kitchen featuring vertical gray tiles, wooden cabinets, marble counters, and minimalist shelving with a view of trees through a large window.

 

Your Subway Tile Masterpiece Awaits

From bold color choices and luxe finishes to thoughtful layouts and elevated trim, there are countless ways to take subway tiles beyond their basics. These classic rectangles become something much more when paired with the right materials, creative grout work, and carefully chosen hardware or lighting. Whether you're experimenting with a new layout or refining a statement wall, it’s the combination of small details that creates a space that feels intentional and high-end.

As you plan your project, don’t underestimate the power of preparation and sampling. Seeing the texture and color in person can make all the difference, so take advantage of Edward Martin’s free 4" x 4" tile samples to explore your options with confidence. With the right vision and a bit of planning, your subway tile installation can become a lasting reflection of your taste, both timeless and personal.

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Bright laundry room featuring light grey subway tiles, sleek white appliances, and gold hardware, creating a clean and stylish workspace.
Grand foyer with gray and white checkered floor tiles in a diagonal layout, accented by tall stone columns and lush potted plants for a classic and elegant ambiance